E-commerce and digital marketplaces and Finance: banking, insurance, markets

E-commerce and digital marketplaces buys from Finance: banking, insurance, markets; E-commerce and digital marketplaces depends on finance: banking, insurance, markets.

E-commerce and digital marketplaces (industry) and Finance: banking, insurance, markets (industry): 2 relationships.

How they are linked

1. Buys from

Physical flow · ₹4.9 per ₹100 · E-commerce and digital marketplaces buys from Finance: banking, insurance, markets

E-commerce and digital marketplaces buys goods or services from Finance: banking, insurance, markets; counted through every round of supply, ₹4.9 of each ₹100 of its output goes to them (OECD input-output tables, India 2022).

• ₹4.9 of every ₹100 of E-commerce and digital marketplaces output, all rounds
• ₹2.6 bought directly

2. Industry input

Physical flow · Criticality 4 of 5 · Finance: banking, insurance, markets → E-commerce and digital marketplaces

2 of the enterprise types in E-commerce and digital marketplaces depend on finance: banking, insurance, markets.

Enterprise types that depend on it:

• Payment networks, gateways and consumer lenders: Banks, settlement and credit (criticality 4 of 5)
• Online marketplaces and quick-commerce apps: Payments and seller credit (criticality 4 of 5)

Built from the site data on production routes, energy flows, industry value chains, input-output tables and prices.