Media and entertainment and Paper and packaging

Media and entertainment buys from Paper and packaging; media and entertainment depends on paper and packaging.

Media and entertainment (industry) and Paper and packaging (industry): 2 relationships.

How they are linked

1. Buys from

Physical flow · ₹10.4 per ₹100 · Media and entertainment buys from Paper and packaging

Media and entertainment buys goods or services from Paper and packaging; counted through every round of supply, ₹10.4 of each ₹100 of its output goes to them (OECD input-output tables, India 2022).

• ₹10.4 of every ₹100 of Media and entertainment output, all rounds
• ₹6.2 bought directly

2. Industry input

Physical flow · Criticality 2 of 5 · Paper and packaging → Media and entertainment

1 of the enterprise types in Media and entertainment depend on paper and packaging.

Enterprise types that depend on it:

• Newspaper, magazine and book publishers: newsprint and book paper (criticality 2 of 5)

Built from the site data on production routes, energy flows, industry value chains, input-output tables and prices.