Material Insights · Understanding the Material World

Paints and coatings: Trading

Why paint has list prices, not a market price

What this tab covers How it is bought and sold: buyers and sellers, price benchmarks and who publishes them, exchanges, contract types, traders, how Indian buyers price it, recent price points, and good sources to follow.

Who buys, and where

  • Paint is bought from local formulators; raw materials from China, South Korea, Taiwan, the Middle East and Europe

Who sells, and from where

  • Through dealer and tinting networks (decorative), direct contracts (OEM, industrial, marine)

Price benchmarks

BenchmarkPublisherBasis
No paint price benchmark; raw material benchmarks: TiO2 CFR China/India, butyl acrylate CFR China, VAM AsiaICIS; Argus; ChemAnalystweekly spot

Exchanges

VenueContractNotes
Noneno futures for paintmakers hedge only indirectly through crude or currency

Contract types

  • List prices to dealers with schemes and rebates
  • Annual supply contracts with raw-material escalators for OEM and industrial
  • Project tenders for protective and marine

Traders and distributors

  • Not a traded commodity; raw materials move through distributors such as Brenntag, Univar and Indian chemical traders

How Indian buyers price it

  • Brand list prices revised a few times a year; Asian Paints weighted increase about 7% in Q1 FY27 (PL Capital)
  • Raw materials priced at import parity: TiO2 landed from China about Rs 2.05 lakh/t in the DGTR period (titanium_dioxide tile)
  • DGTR anti-dumping duty on TiO2 from China raises input costs (titanium_dioxide tile)

Recent price points

DatePriceBasisSource
Q1 FY27 (Apr-Jun 2026)about 7% weighted price increaseAsian Paints decorative list pricesPL Capital, 29 Jul 2026
FY2022about 22% cumulative price increaseAsian Paints decorative list pricesICICI Direct Q2FY23
2025$3,200/tTiO2 US average unit value (input)USGS MCS 2026 via titanium_dioxide tile

Good sources to follow

Coatings Worldfree newsletter · Rodman Media

global coatings industry news and annual top companies report

PCI Magazine (Paint & Coatings Industry)free newsletter · BNP Media

Global Top 10 analysis, technology and market news

Businessworld paints coveragefree research site · Businessworld

Indian paint industry competition and growth

Zona de Pinturasfree blog · Zona de Pinturas

paint industry rankings and news (Spanish and English)