Material Insights · Understanding the Material World

Media and entertainment: Sources

Film, television, music, news, games and live events funded by viewers and ads

Sources

  1. PwC Global Entertainment & Media Outlook 2025-2029 PwC, 2025
  2. India's media and entertainment sector grew 9 percent to INR2.78 trillion in 2025, driven by digital and live experiences: FICCI-EY report EY India, 2026
  3. I&B Ministry proposes amendments to rules for TV rating agencies to open up TRP market News On AIR (Prasar Bharati), 2025